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IndustryHoReCa & On-trade
Every venue is
its own market.
HoReCa is not a chain - thousands of venues, each with its own rhythm, menu and decision-maker. Optimasoft covers the fragmented ground and keeps your brand on the table, venue by venue.
4venue types
+15%presence on the table
1:1relationship per venue
The platform in action
Every module, on the HoReCa floor
One platform, eight modules - each doing a concrete job for an out-of-home operation. Here is who does what on your floor.
Channel mix
Four channels, one ground
Restaurant, bar, hotel and cafe play by different rules. Optimasoft reads coverage by venue type, so you know where the brand holds and where it slips.
Results
Numbers from the out-of-home channel
Documented benchmark ranges for AI-driven execution in HoReCa.
+15%Presence on the table
+12%More venues covered
-18%Fewer empty visits
+9%On-trade volume growth
Industry benchmark ranges (sector reports), not guarantees. Your specific KPIs are finalized after analyzing your real HoReCa channel.
Keep your brand on every table
Book a demo and see Optimasoft on your own HoReCa channel - coverage, presence and relationship. The full AI suite, built for FMCG.